As the QR code payments gain acceptance worldwide, leading retailer Woolworths is supporting QR code payments via its Everyday Rewards app. Linked to its loyalty program, “the new payment option provides its customers with fast, more convenient and secure way to pay and collect Everyday Rewards points, via a single QR code scan on their smartphone”.
“Everyday Pay” has been built by Wpay – the payments arm of Woolworths Group – and is one of the first digital wallets in Australia to support QR code payments.
The digital wallet – available in the Everyday Rewards app – will offer customers a seamless way to pay and earn rewards points with just one scan at the start of transaction.
With over 13 million members across Australia, the Everyday Rewards app is used by one million Australians every week.
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“By integrating the ease of QR code payments, with our Everyday Rewards app, we can save customers time at the checkout.”
Everyday Rewards members simply add their credit, debit or gift card details along with their payment preferences in the app. The digital wallet takes care of the rest when the customer scans the QR code available on the payment terminals at checkouts.
Everyday, Managing Director, Hannah Ross said: “We know speed, ease and contactless payment at the checkout is important to our customers as they lead increasingly busy lives. Everyday Pay from Everyday Rewards has been designed with this need top of mind.
Everyday Pay from Everyday Rewards is available in all Woolworths Supermarkets, Woolworths Metro and BIG W nationwide.
Everyday Pay will help to further promote contactless shopping at the checkout and by offering e-receipts in the Everyday Rewards app so customers can transact without paper and with the convenience of receipts stored for them in the app, noted Woolworths.
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Woolworths QR code payment option is part of the growing QR code payment market
A new study from Juniper Research has predicted that the global spend using QR code payments will reach over $3 trillion by 2025; rising from $2.4 trillion in 2022.
This growth of 25% will be driven by the increasing focus on improving the level of financial inclusion in developing regions and providing alternatives to established payment methods in developed regions.
The research revealed loyalty schemes are encouraging repeat use leading to the growing acceptance of the QR code payment option.
More to come
